Ora-Ïto is the label and adopted name of the French designer who, at age 19, created the world’s first virtual brand. This iconoclastic designer built up a worldwide reputation in the late nineties by creating  3D parodies of products by brands such as Louis Vuitton, Apple and Bic. His talent, adventuresome spirit and fresh vision of well-known brands soon made him a star on the international design scene, with an impressive portfolio of clients.